2008年11月20日 星期四

Christian Dior's Brand Color

Color Family


Magenta

MAGENTA always be the main color of Christian Dior’s designs. No matter in which season, this would be a essential core color in the collection. Besides, it is also essential in other Chirsitian Dior’s production, like accessories, bags...

Christian Dior was first started at post war centary, when women’s social stardard started to increase. Therefore we can always find elements with a strong feminine feeling in Dior’s designs. Magenta is used also because of this. Moreover, the color can also match with the stylish and elegance of Christian Dior’s top target ladies.



Black

Besides magenta, BLACK is also another important color for John Galliano’s designs. This is because of the history of Dior. Since Christian Dior’s launch of NEW LOOK in 50s, he made BLACK color, which was bored and unfavorable at that time, to become fashionable and be loved by all women. That’s why BLACK color is extremely essential in every Christian Dior’s designs.




Lake Blue Green
This is always used in match with the magenta, because its the split complementary color of it.



Other colors Dior used frequently are as below

Red and Violet - a part of color family member as they are the analogous of Magenta.

Yellow Green and Deep Grayish Green - analogous of lake blue green

White - achromatic color are easy to mix and match, It’s essential for every collections, usually match with black and grey.

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